/* ============================================================
   ECOMZIRA — Design tokens
   Direction: light-dominant, high-energy neon lime on white,
   with a functional channel-colour system (each service family
   and marketplace owns a hue, so the catalog reads at a glance).
   Type: Manrope (display) / Inter (interface) / IBM Plex Mono (data)
   ============================================================ */
:root{
  /* Core */
  --ink:#0B0C0E;
  --ink-2:#15181C;
  --ink-3:#20242A;
  --paper:#FFFFFF;
  --haze:#F5F7F2;
  --haze-2:#ECEFE6;

  /* Brand accent — used as a FILL behind dark text, never as text on white */
  --lime:#C8F135;
  --lime-bright:#D6FA55;
  --lime-deep:#4E6B00;

  /* Channel colours — vivid for fills, -t variants pass AA as text */
  /* vivid = decorative fills only (bars, shadows, dots, borders) */
  --c-market:#FF6B2C;   --c-store:#00A98F;   --c-demand:#2F5BFF;  --c-content:#E23D8F;
  /* -t = deep, passes AA as text on white OR as a fill behind white text */
  --c-market-t:#B23C08; --c-store-t:#00695A; --c-demand-t:#1F3FCC; --c-content-t:#A81B62;
  /* -l = light, passes AA as text on the dark sections */
  --c-market-l:#FF9463; --c-store-l:#3FD6BB; --c-demand-l:#8AA5FF; --c-content-l:#F87BB4;

  /* Text */
  --fg:#0B0C0E;
  --fg-muted:#4C535B;
  --line:rgba(11,12,14,.11);
  --line-2:rgba(11,12,14,.2);
  --bg:var(--paper);

  --font-display:"Manrope",-apple-system,BlinkMacSystemFont,"Segoe UI",sans-serif;
  --font-ui:"Inter",-apple-system,BlinkMacSystemFont,"Segoe UI",Roboto,Helvetica,Arial,sans-serif;
  --font-mono:"IBM Plex Mono",ui-monospace,SFMono-Regular,Menlo,monospace;

  --step-hero:clamp(2.6rem,7.4vw,6.2rem);
  --step-xl:clamp(2.05rem,4.4vw,3.6rem);
  --step-l:clamp(1.65rem,2.9vw,2.4rem);
  --step-m:clamp(1.15rem,1.6vw,1.4rem);
  --step-body:clamp(1rem,.5vw + .9rem,1.08rem);
  --step-sm:.9rem;
  --step-xs:.75rem;

  --sp-4:1rem; --sp-5:1.5rem; --sp-6:2rem; --sp-7:3rem;

  --r-sm:10px; --r-md:14px; --r-lg:20px; --r-xl:28px; --r-pill:999px;

  --wrap:1280px;
  --gutter:clamp(1.25rem,4.5vw,4rem);
  --ease:cubic-bezier(.22,.61,.36,1);
  --ease-out:cubic-bezier(.16,1,.3,1);
  --header-h:74px;
}

/* ---------- Reset ---------- */
*,*::before,*::after{box-sizing:border-box}
html{-webkit-text-size-adjust:100%}
html:focus-within{scroll-behavior:smooth}
body{
  margin:0;background:var(--bg);color:var(--fg);
  font-family:var(--font-ui);font-size:var(--step-body);
  font-weight:400;line-height:1.62;letter-spacing:-.008em;
  -webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale;
  overflow-x:hidden;
}
body.is-locked{overflow:hidden}
img,svg{display:block;max-width:100%}
button,input,textarea,select{font:inherit;color:inherit}
a{color:inherit;text-decoration:none}
h1,h2,h3,h4,p,figure,blockquote{margin:0}
ul,ol{margin:0;padding:0;list-style:none}
::selection{background:var(--lime);color:var(--ink)}
:focus-visible{outline:3px solid var(--c-demand);outline-offset:3px;border-radius:4px}
.section--dark :focus-visible{outline-color:var(--lime)}

.skip{
  position:absolute;left:var(--sp-4);top:-100px;z-index:200;
  background:var(--lime);color:var(--ink);padding:.75rem 1.25rem;
  border-radius:var(--r-pill);font-family:var(--font-mono);font-size:var(--step-xs);
  font-weight:500;transition:top .2s var(--ease);
}
.skip:focus{top:var(--sp-4)}
.sr{position:absolute;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap;border:0}

/* ---------- Layout ---------- */
.wrap{width:100%;max-width:var(--wrap);margin-inline:auto;padding-inline:var(--gutter)}
section[id],main[id]{scroll-margin-top:calc(var(--header-h) + 12px)}
.section{padding-block:clamp(4rem,8.5vw,7.5rem);position:relative}
.section--tight{padding-block:clamp(3rem,5vw,4.5rem)}
.section--dark{background:var(--ink);color:var(--haze)}
.section--tone{background:var(--haze)}

/* ---------- Type ---------- */
.eyebrow{
  display:inline-flex;align-items:center;gap:.6rem;
  font-family:var(--font-mono);font-size:var(--step-xs);
  letter-spacing:.16em;text-transform:uppercase;font-weight:500;
  color:var(--ink);background:var(--lime);
  padding:.42rem .85rem;border-radius:var(--r-pill);
  margin-bottom:var(--sp-5);
}
.section--dark .eyebrow{background:var(--lime);color:var(--ink)}
.display{
  font-family:var(--font-display);font-weight:800;
  line-height:1.02;letter-spacing:-.035em;
}
/* Signature: neon highlighter stroke under the key phrase */
.display em{
  font-style:normal;position:relative;display:inline;
  z-index:0;padding-inline:.06em;
}
.display em::before{
  content:"";position:absolute;left:0;right:0;bottom:.02em;
  height:.34em;background:var(--lime);z-index:-1;border-radius:2px;
  transform:scaleX(0);transform-origin:left center;
  animation:swipe .9s var(--ease-out) .25s forwards;
}
.in .display em::before,.display em::before{animation-play-state:running}
@keyframes swipe{to{transform:scaleX(1)}}
.section--dark .display em{color:var(--lime)}
.section--dark .display em::before{display:none}
h1.display{font-size:var(--step-hero)}
h2.display{font-size:var(--step-xl)}
h3.display{font-size:var(--step-l);line-height:1.1}
.lede{
  font-size:var(--step-m);line-height:1.55;color:var(--fg-muted);
  font-weight:400;max-width:56ch;letter-spacing:-.014em;
}
.section--dark .lede{color:rgba(245,247,242,.72)}
.muted{color:var(--fg-muted)}
.section--dark .muted{color:rgba(245,247,242,.66)}
.tag{font-family:var(--font-mono);font-size:.68rem;letter-spacing:.14em;text-transform:uppercase;color:var(--fg-muted)}

.head{max-width:min(100%,62ch);margin-bottom:clamp(2.25rem,4.5vw,3.5rem)}
.head--split{max-width:none;display:grid;gap:clamp(1.25rem,3.5vw,3.5rem);grid-template-columns:1fr;align-items:end}
@media(min-width:900px){.head--split{grid-template-columns:minmax(0,1.15fr) minmax(0,.85fr)}}

/* ---------- Buttons ---------- */
.btn{
  --btn-bg:var(--ink);--btn-fg:var(--paper);--btn-bd:var(--ink);
  display:inline-flex;align-items:center;justify-content:center;gap:.6rem;
  padding:1rem 1.7rem;background:var(--btn-bg);color:var(--btn-fg);
  border:2px solid var(--btn-bd);border-radius:var(--r-pill);
  font-size:.95rem;font-weight:600;letter-spacing:-.01em;
  cursor:pointer;position:relative;
  transition:transform .4s var(--ease-out),box-shadow .4s var(--ease-out),background-color .3s var(--ease),color .3s var(--ease),border-color .3s var(--ease);
}
.btn svg{flex:none;transition:transform .4s var(--ease-out)}
.btn:hover{transform:translateY(-3px);box-shadow:0 12px 26px -12px rgba(11,12,14,.55)}
.btn:hover svg{transform:translateX(3px)}
.btn:active{transform:translateY(0)}
.btn--brass{--btn-bg:var(--lime);--btn-fg:var(--ink);--btn-bd:var(--lime)}
.btn--brass:hover{--btn-bg:var(--lime-bright);--btn-bd:var(--lime-bright);box-shadow:0 12px 30px -10px rgba(200,241,53,.75)}
.btn--ghost{--btn-bg:transparent;--btn-fg:var(--ink);--btn-bd:var(--line-2)}
.btn--ghost:hover{--btn-bg:var(--ink);--btn-fg:var(--paper);--btn-bd:var(--ink)}
.section--dark .btn--ghost{--btn-fg:var(--haze);--btn-bd:rgba(245,247,242,.3)}
.section--dark .btn--ghost:hover{--btn-bg:var(--haze);--btn-fg:var(--ink);--btn-bd:var(--haze)}
.btn--sm{padding:.65rem 1.2rem;font-size:.85rem;border-width:2px}
.btn-row{display:flex;flex-wrap:wrap;gap:.8rem}

.link-arrow{
  display:inline-flex;align-items:center;gap:.5rem;
  font-family:var(--font-mono);font-size:var(--step-xs);
  letter-spacing:.12em;text-transform:uppercase;font-weight:500;
  padding-bottom:.35rem;border-bottom:2px solid var(--lime);
  transition:gap .35s var(--ease-out),border-color .3s var(--ease);
}
.link-arrow:hover{gap:.9rem;border-bottom-color:var(--ink)}
.section--dark .link-arrow:hover{border-bottom-color:var(--haze)}

/* ---------- Header ---------- */
.header{
  position:fixed;inset:0 0 auto 0;z-index:100;height:var(--header-h);
  display:flex;align-items:center;border-bottom:1px solid transparent;
  transition:background-color .4s var(--ease),backdrop-filter .4s var(--ease),border-color .4s var(--ease),height .4s var(--ease);
}
.header__inner{
  width:100%;max-width:var(--wrap);margin-inline:auto;padding-inline:var(--gutter);
  display:flex;align-items:center;justify-content:space-between;gap:var(--sp-5);
}
.header.is-stuck{
  height:64px;background:rgba(255,255,255,.86);
  backdrop-filter:blur(18px) saturate(160%);-webkit-backdrop-filter:blur(18px) saturate(160%);
  border-bottom-color:var(--line);
}
.brand{display:flex;align-items:center;gap:.65rem;color:var(--ink);transition:opacity .3s var(--ease)}
.brand:hover{opacity:.7}
.brand__mark{width:32px;height:32px;flex:none}
.brand__name{font-family:var(--font-display);font-weight:800;font-size:1.05rem;letter-spacing:-.02em}
.nav{display:none;align-items:center;gap:clamp(1rem,2vw,1.9rem)}
@media(min-width:1024px){.nav{display:flex}}
.nav__link{
  color:var(--ink);font-size:.92rem;font-weight:500;
  position:relative;padding-block:.35rem;transition:color .3s var(--ease);
}
.nav__link::after{
  content:"";position:absolute;left:0;bottom:0;height:3px;width:0;
  background:var(--lime);border-radius:2px;transition:width .35s var(--ease-out);
}
.nav__link:hover::after{width:100%}
.nav__link.is-active::after{width:100%}
.header__cta{display:none}
@media(min-width:1024px){.header__cta{display:inline-flex}}

.burger{
  display:inline-flex;flex-direction:column;justify-content:center;gap:5px;
  width:46px;height:46px;padding:0 11px;background:var(--lime);
  border:2px solid var(--ink);border-radius:var(--r-pill);cursor:pointer;
}
@media(min-width:1024px){.burger{display:none}}
.burger span{display:block;height:2px;background:var(--ink);border-radius:2px;transition:transform .4s var(--ease-out),opacity .25s var(--ease)}
.burger[aria-expanded="true"] span:nth-child(1){transform:translateY(7px) rotate(45deg)}
.burger[aria-expanded="true"] span:nth-child(2){opacity:0}
.burger[aria-expanded="true"] span:nth-child(3){transform:translateY(-7px) rotate(-45deg)}

.mobile-nav{
  position:fixed;inset:0;z-index:99;background:var(--ink);color:var(--haze);
  padding:calc(var(--header-h) + 2rem) var(--gutter) 2.5rem;
  display:flex;flex-direction:column;justify-content:space-between;
  opacity:0;visibility:hidden;transform:translateY(-8px);
  transition:opacity .4s var(--ease),transform .5s var(--ease-out),visibility .4s;
  overflow-y:auto;
}
.mobile-nav.is-open{opacity:1;visibility:visible;transform:none}
.mobile-nav__list{display:flex;flex-direction:column;gap:.2rem}
.mobile-nav__list a{
  font-family:var(--font-display);font-size:clamp(1.8rem,6.5vw,2.5rem);
  font-weight:800;letter-spacing:-.035em;line-height:1.3;padding-block:.25rem;
  opacity:0;transform:translateY(14px);
}
.mobile-nav.is-open .mobile-nav__list a{animation:navIn .55s var(--ease-out) forwards;animation-delay:calc(55ms * var(--i))}
@keyframes navIn{to{opacity:1;transform:none}}
.mobile-nav__foot{display:grid;gap:1rem;padding-top:2rem;border-top:1px solid rgba(245,247,242,.16)}
.mobile-nav__foot a{font-family:var(--font-mono);font-size:.82rem;color:rgba(245,247,242,.75)}

.progress{
  position:fixed;top:0;left:0;height:3px;width:100%;z-index:101;
  transform:scaleX(0);transform-origin:0 50%;
  background:linear-gradient(90deg,var(--c-market),var(--lime) 40%,var(--c-store) 70%,var(--c-demand));
}

/* ---------- Hero (light) ---------- */
.hero{
  position:relative;min-height:100svh;display:flex;align-items:center;
  padding-block:calc(var(--header-h) + 3rem) clamp(2.5rem,5vw,4rem);
  background:var(--paper);color:var(--ink);overflow:hidden;isolation:isolate;
}
.hero__bg{position:absolute;inset:0;z-index:-2;overflow:hidden}
.hero__orb{position:absolute;border-radius:50%;filter:blur(85px);will-change:transform}
.hero__orb--jade{
  width:52vw;height:52vw;min-width:400px;min-height:400px;left:-12vw;top:-14vw;
  background:radial-gradient(circle,rgba(200,241,53,.85),rgba(200,241,53,0) 68%);
  animation:drift1 26s var(--ease) infinite alternate;
}
.hero__orb--brass{
  width:44vw;height:44vw;min-width:330px;min-height:330px;right:-10vw;bottom:-16vw;
  background:radial-gradient(circle,rgba(47,91,255,.4),rgba(47,91,255,0) 66%);
  animation:drift2 34s var(--ease) infinite alternate;
}
.hero__orb--deep{
  width:36vw;height:36vw;min-width:270px;min-height:270px;right:14vw;top:-6vw;
  background:radial-gradient(circle,rgba(226,61,143,.34),rgba(226,61,143,0) 70%);
  animation:drift3 30s var(--ease) infinite alternate;
}
@keyframes drift1{to{transform:translate3d(9vw,8vh,0) scale(1.15)}}
@keyframes drift2{to{transform:translate3d(-8vw,-9vh,0) scale(1.12)}}
@keyframes drift3{to{transform:translate3d(-7vw,11vh,0) scale(.88)}}
.hero__grid{
  position:absolute;inset:0;z-index:-1;pointer-events:none;
  background-image:
    linear-gradient(rgba(11,12,14,.05) 1px,transparent 1px),
    linear-gradient(90deg,rgba(11,12,14,.05) 1px,transparent 1px);
  background-size:clamp(64px,6vw,96px) clamp(64px,6vw,96px);
  mask-image:radial-gradient(ellipse 85% 70% at 50% 45%,#000 25%,transparent 100%);
  -webkit-mask-image:radial-gradient(ellipse 85% 70% at 50% 45%,#000 25%,transparent 100%);
}
.grain{
  position:absolute;inset:0;pointer-events:none;z-index:1;opacity:.035;
  background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='200' height='200'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.85' numOctaves='4' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E");
}
.hero__inner{position:relative;z-index:2;width:100%}
.hero h1{max-width:15ch;margin-bottom:clamp(1.5rem,3vw,2.25rem)}
.hero__cols{display:grid;gap:clamp(1.75rem,4vw,3.5rem);grid-template-columns:1fr;align-items:start}
@media(min-width:1000px){.hero__cols{grid-template-columns:minmax(0,1fr) minmax(0,.8fr)}}
.hero__lede{color:var(--fg-muted);max-width:48ch;margin-bottom:var(--sp-6)}
.hero__meta{
  margin-top:var(--sp-6);padding-top:var(--sp-5);border-top:2px solid var(--line);
  display:flex;flex-wrap:wrap;gap:.5rem 1.25rem;
}
.hero__meta span{
  font-family:var(--font-mono);font-size:.72rem;letter-spacing:.1em;
  text-transform:uppercase;color:var(--ink);font-weight:500;
  display:inline-flex;align-items:center;gap:.45rem;
}
.hero__meta span::before{content:"";width:8px;height:8px;border-radius:50%;background:var(--lime);flex:none}
.hero__meta span:nth-child(2)::before{background:var(--c-market)}
.hero__meta span:nth-child(3)::before{background:var(--c-demand)}
.hero__meta span:nth-child(4)::before{background:var(--c-content)}

/* Channel rail — light cards, colour-coded */
.rail{display:grid;gap:.85rem}
.rail__card{
  position:relative;padding:1.15rem 1.3rem;border-radius:var(--r-lg);
  background:var(--paper);border:2px solid var(--ink);
  box-shadow:6px 6px 0 0 var(--rail-c,var(--lime));
  transition:transform .45s var(--ease-out),box-shadow .45s var(--ease-out);
  animation:float 7s ease-in-out infinite;
}
.rail__card:nth-child(1){--rail-c:var(--c-market)}
.rail__card:nth-child(2){--rail-c:var(--lime);animation-delay:-2.3s;margin-left:clamp(0px,2.5vw,1.8rem)}
.rail__card:nth-child(3){--rail-c:var(--c-demand);animation-delay:-4.6s;margin-left:clamp(0px,5vw,3.6rem)}
@keyframes float{0%,100%{transform:translateY(0)}50%{transform:translateY(-8px)}}
.rail__card:hover{transform:translateY(-5px);box-shadow:10px 10px 0 0 var(--rail-c,var(--lime))}
.rail__top{display:flex;align-items:center;justify-content:space-between;gap:1rem;margin-bottom:.6rem}
.rail__name{
  font-family:var(--font-mono);font-size:.72rem;letter-spacing:.13em;
  text-transform:uppercase;font-weight:500;color:var(--ink);
  background:var(--rail-c,var(--lime));padding:.25rem .6rem;border-radius:var(--r-pill);
}
.rail__card:nth-child(3) .rail__name{background:var(--c-demand-t);color:#fff}
.rail__dot{width:8px;height:8px;border-radius:50%;background:#12B76A;flex:none;box-shadow:0 0 0 0 rgba(18,183,106,.6);animation:pulse 2.6s infinite}
@keyframes pulse{70%{box-shadow:0 0 0 9px rgba(18,183,106,0)}100%{box-shadow:0 0 0 0 rgba(18,183,106,0)}}
.rail__title{font-family:var(--font-display);font-size:1.1rem;font-weight:800;letter-spacing:-.025em;margin-bottom:.3rem}
.rail__desc{font-size:.86rem;color:var(--fg-muted);line-height:1.5}
.rail__spark{margin-top:.8rem;width:100%;height:30px;overflow:visible}
.rail__spark path{
  stroke:var(--rail-c,var(--lime));stroke-width:2.5;fill:none;
  stroke-linecap:round;stroke-linejoin:round;
  stroke-dasharray:240;stroke-dashoffset:240;animation:draw 2.2s var(--ease-out) forwards;
}
.rail__card:nth-child(2) .rail__spark path{animation-delay:.3s}
.rail__card:nth-child(3) .rail__spark path{animation-delay:.6s}
@keyframes draw{to{stroke-dashoffset:0}}

.scroll-cue{
  position:absolute;left:var(--gutter);bottom:1.4rem;z-index:3;
  display:none;align-items:center;gap:.7rem;
  font-family:var(--font-mono);font-size:.68rem;letter-spacing:.16em;
  text-transform:uppercase;color:var(--fg-muted);
}
@media(min-width:1000px){.scroll-cue{display:flex}}
.scroll-cue__line{width:2px;height:36px;background:linear-gradient(var(--lime),transparent);animation:cue 2.4s ease-in-out infinite}
@keyframes cue{0%,100%{opacity:.3;transform:scaleY(.5);transform-origin:top}50%{opacity:1;transform:scaleY(1)}}

/* ---------- Marquee — neon band ---------- */
.marquee{
  position:relative;overflow:hidden;padding-block:1.1rem;
  background:var(--lime);border-block:2px solid var(--ink);
}
.marquee__track{display:flex;width:max-content;animation:slide 46s linear infinite}
.marquee:hover .marquee__track{animation-play-state:paused}
@keyframes slide{to{transform:translateX(-50%)}}
.marquee__item{
  display:flex;align-items:center;gap:.9rem;padding-inline:clamp(1rem,2.6vw,2rem);
  font-family:var(--font-mono);font-size:.78rem;letter-spacing:.1em;
  text-transform:uppercase;font-weight:500;color:var(--ink);white-space:nowrap;
}
.marquee__item::after{content:"";width:6px;height:6px;border-radius:50%;background:var(--ink)}

/* ---------- Cards ---------- */
.grid{display:grid;gap:clamp(1rem,1.8vw,1.35rem)}
.grid--2{grid-template-columns:1fr}
.grid--3{grid-template-columns:1fr}
.grid--4{grid-template-columns:repeat(2,1fr)}
@media(min-width:720px){.grid--2{grid-template-columns:repeat(2,1fr)}.grid--3{grid-template-columns:repeat(2,1fr)}}
@media(min-width:1040px){.grid--3{grid-template-columns:repeat(3,1fr)}.grid--4{grid-template-columns:repeat(4,1fr)}}
.card{
  background:var(--paper);border:2px solid var(--ink);border-radius:var(--r-lg);
  padding:clamp(1.4rem,2.2vw,1.9rem);position:relative;overflow:hidden;
  transition:transform .45s var(--ease-out),box-shadow .45s var(--ease-out);
}
.card::before{content:"";position:absolute;inset:0 0 auto 0;height:6px;background:var(--card-c,var(--lime))}
.card:nth-child(6n+1){--card-c:var(--lime)}
.card:nth-child(6n+2){--card-c:var(--c-market)}
.card:nth-child(6n+3){--card-c:var(--c-demand)}
.card:nth-child(6n+4){--card-c:var(--c-store)}
.card:nth-child(6n+5){--card-c:var(--c-content)}
.card:nth-child(6n+6){--card-c:var(--ink)}
.card:hover{transform:translateY(-5px);box-shadow:7px 7px 0 0 var(--card-c,var(--lime))}
.card__num{
  font-family:var(--font-mono);font-size:.68rem;letter-spacing:.13em;
  text-transform:uppercase;font-weight:500;color:var(--ink);
  background:var(--haze-2);padding:.3rem .7rem;border-radius:var(--r-pill);
  margin-bottom:1rem;display:inline-block;
}
.card h3{font-family:var(--font-display);font-size:1.2rem;font-weight:800;margin-bottom:.5rem;letter-spacing:-.03em;line-height:1.2}
.card p{font-size:.93rem;color:var(--fg-muted);line-height:1.6}

/* ---------- About ---------- */
.about__grid{display:grid;gap:clamp(1.75rem,4vw,4rem);grid-template-columns:1fr}
@media(min-width:960px){.about__grid{grid-template-columns:minmax(0,1.05fr) minmax(0,.95fr)}}
.about__body p+p{margin-top:1rem}
.pillars{display:grid;gap:clamp(1rem,1.8vw,1.35rem)}
.pillar{
  background:var(--paper);border:2px solid var(--ink);border-radius:var(--r-lg);
  padding:clamp(1.3rem,2vw,1.75rem);transition:transform .4s var(--ease-out),box-shadow .4s var(--ease-out);
}
.pillar:nth-child(1){--p-c:var(--c-market)}
.pillar:nth-child(2){--p-c:var(--lime)}
.pillar:nth-child(3){--p-c:var(--c-demand)}
.pillar:hover{transform:translateY(-4px);box-shadow:6px 6px 0 0 var(--p-c)}
.pillar__k{
  font-family:var(--font-display);font-size:1.5rem;font-weight:800;line-height:1;
  color:var(--ink);background:var(--p-c);width:2.6rem;height:2.6rem;
  display:grid;place-items:center;border-radius:50%;margin-bottom:.85rem;
  font-variant-numeric:tabular-nums;letter-spacing:-.04em;
}
.pillar:nth-child(3) .pillar__k{color:#fff}
.pillar__l{font-family:var(--font-display);font-size:1.1rem;font-weight:800;letter-spacing:-.025em;color:var(--ink)}
.pillar p{font-size:.92rem;color:var(--fg-muted);margin-top:.5rem}

/* ---------- Services catalog ---------- */
.filters{display:flex;flex-wrap:wrap;gap:.5rem;margin-bottom:clamp(1.5rem,2.5vw,2.25rem)}
.chip{
  padding:.6rem 1.15rem;border-radius:var(--r-pill);
  border:2px solid var(--ink);background:var(--paper);
  font-family:var(--font-mono);font-size:.72rem;letter-spacing:.1em;text-transform:uppercase;
  font-weight:500;cursor:pointer;color:var(--ink);
  transition:background-color .3s var(--ease),color .3s var(--ease),transform .3s var(--ease-out);
}
.chip:hover{transform:translateY(-2px)}
.chip[data-filter="all"][aria-pressed="true"]{background:var(--ink);color:var(--paper)}
.chip[data-filter="marketplace"][aria-pressed="true"]{background:var(--c-market-t);color:#fff;border-color:var(--c-market-t)}
.chip[data-filter="store"][aria-pressed="true"]{background:var(--c-store-t);color:#fff;border-color:var(--c-store-t)}
.chip[data-filter="demand"][aria-pressed="true"]{background:var(--c-demand-t);color:#fff;border-color:var(--c-demand-t)}
.chip[data-filter="content"][aria-pressed="true"]{background:var(--c-content-t);color:#fff;border-color:var(--c-content-t)}

.catalog{display:grid;gap:clamp(.85rem,1.5vw,1.15rem);grid-template-columns:1fr}
@media(min-width:640px){.catalog{grid-template-columns:repeat(2,1fr)}}
@media(min-width:1040px){.catalog{grid-template-columns:repeat(3,1fr)}}
.tile{
  background:var(--paper);border:2px solid var(--ink);border-radius:var(--r-lg);
  padding:clamp(1.25rem,1.8vw,1.6rem);display:flex;flex-direction:column;gap:.55rem;
  min-height:190px;position:relative;overflow:hidden;
  transition:transform .4s var(--ease-out),box-shadow .4s var(--ease-out);
}
.tile[data-group="marketplace"]{--t-c:var(--c-market);--t-t:var(--c-market-t)}
.tile[data-group="store"]{--t-c:var(--c-store);--t-t:var(--c-store-t)}
.tile[data-group="demand"]{--t-c:var(--c-demand);--t-t:var(--c-demand-t)}
.tile[data-group="content"]{--t-c:var(--c-content);--t-t:var(--c-content-t)}
.tile::before{content:"";position:absolute;inset:0 0 auto 0;height:6px;background:var(--t-c)}
.tile:hover{transform:translateY(-5px);box-shadow:7px 7px 0 0 var(--t-c)}
.tile.is-hidden{display:none}
.tile__tag{
  font-family:var(--font-mono);font-size:.66rem;letter-spacing:.13em;
  text-transform:uppercase;font-weight:500;color:var(--t-t);margin-top:.35rem;
}
.tile h3{font-family:var(--font-display);font-size:1.1rem;font-weight:800;letter-spacing:-.03em;line-height:1.25}
.tile p{font-size:.9rem;color:var(--fg-muted);line-height:1.55;margin-top:auto}

/* ---------- Marketplace tabs (dark section) ---------- */
.tabs{display:flex;flex-wrap:wrap;gap:.5rem;margin-bottom:clamp(1.75rem,3vw,2.5rem)}
.tab{
  padding:.72rem 1.35rem;border-radius:var(--r-pill);
  background:transparent;border:2px solid rgba(245,247,242,.25);color:var(--haze);
  cursor:pointer;font-family:var(--font-mono);font-size:.74rem;
  letter-spacing:.11em;text-transform:uppercase;font-weight:500;
  transition:background-color .3s var(--ease),color .3s var(--ease),border-color .3s var(--ease),transform .3s var(--ease-out);
}
.tab:hover{transform:translateY(-2px);border-color:var(--haze)}
#tab-amazon[aria-selected="true"]{background:var(--c-market);border-color:var(--c-market);color:var(--ink)}
#tab-noon[aria-selected="true"]{background:var(--lime);border-color:var(--lime);color:var(--ink)}
#tab-opensooq[aria-selected="true"]{background:var(--c-content-t);border-color:var(--c-content-t);color:#fff}
#tab-shopify[aria-selected="true"]{background:var(--c-store);border-color:var(--c-store);color:var(--ink)}
#tab-woo[aria-selected="true"]{background:var(--c-demand);border-color:var(--c-demand);color:#fff}
.panel{display:none}
.panel.is-active{display:grid;gap:clamp(1.75rem,3.5vw,3rem);grid-template-columns:1fr;animation:fade .5s var(--ease-out)}
@media(min-width:960px){.panel.is-active{grid-template-columns:minmax(0,.95fr) minmax(0,1.05fr)}}
@keyframes fade{from{opacity:0;transform:translateY(12px)}to{opacity:1;transform:none}}
.panel h3{margin-bottom:.9rem}
.panel__list{display:grid;gap:.5rem}
.panel__list li{
  background:var(--ink-2);border-radius:var(--r-md);padding:1rem 1.25rem;
  display:flex;gap:1rem;align-items:baseline;
  border-left:4px solid var(--p-accent,var(--lime));
  transition:background-color .35s var(--ease),transform .35s var(--ease-out);
}
.panel__list li:hover{background:var(--ink-3);transform:translateX(4px)}
#p-amazon .panel__list li{--p-accent:var(--c-market);--p-text:var(--c-market-l)}
#p-noon .panel__list li{--p-accent:var(--lime);--p-text:var(--lime)}
#p-opensooq .panel__list li{--p-accent:var(--c-content);--p-text:var(--c-content-l)}
#p-shopify .panel__list li{--p-accent:var(--c-store);--p-text:var(--c-store-l)}
#p-woo .panel__list li{--p-accent:var(--c-demand);--p-text:var(--c-demand-l)}
.panel__list b{font-family:var(--font-mono);font-size:.7rem;letter-spacing:.12em;color:var(--p-text,var(--lime));font-weight:500;flex:none;min-width:2.1rem}
.panel__list span{font-size:.94rem;color:rgba(245,247,242,.82)}

/* ---------- Process ---------- */
.steps{display:grid;gap:.75rem}
.step{
  display:grid;grid-template-columns:auto 1fr;gap:.9rem 1.25rem;
  background:var(--paper);border:2px solid var(--ink);border-radius:var(--r-lg);
  padding:clamp(1.25rem,2vw,1.75rem);align-items:start;
  transition:transform .4s var(--ease-out),box-shadow .4s var(--ease-out);
}
.step:nth-child(1){--s-c:var(--c-market)}
.step:nth-child(2){--s-c:var(--lime)}
.step:nth-child(3){--s-c:var(--c-content-t)}
.step:nth-child(4){--s-c:var(--c-store)}
.step:nth-child(5){--s-c:var(--c-demand)}
.step:hover{transform:translateX(6px);box-shadow:-6px 6px 0 0 var(--s-c)}
@media(min-width:860px){.step{grid-template-columns:4.5rem minmax(0,17rem) minmax(0,1fr);align-items:center;gap:1.5rem}}
.step__n{
  font-family:var(--font-display);font-size:.95rem;font-weight:800;letter-spacing:-.02em;
  color:var(--ink);background:var(--s-c);width:2.6rem;height:2.6rem;
  display:grid;place-items:center;border-radius:50%;
}
.step:nth-child(3) .step__n,.step:nth-child(5) .step__n{color:#fff}
.step h3{font-family:var(--font-display);font-size:clamp(1.25rem,2vw,1.6rem);font-weight:800;letter-spacing:-.035em;line-height:1.15}
.step p{font-size:.95rem;color:var(--fg-muted);grid-column:1/-1}
@media(min-width:860px){.step p{grid-column:3/4;max-width:52ch}}

/* ---------- Portfolio ---------- */
.work{display:grid;gap:clamp(1.15rem,2vw,1.75rem);grid-template-columns:1fr}
@media(min-width:760px){.work{grid-template-columns:repeat(2,1fr)}}
.work__item{
  display:flex;flex-direction:column;background:var(--paper);
  border:2px solid var(--ink);border-radius:var(--r-xl);overflow:hidden;
  transition:transform .5s var(--ease-out),box-shadow .5s var(--ease-out);
}
.work__item:nth-child(1){--w-c:var(--c-market);--w-b:var(--c-market-t)}
.work__item:nth-child(2){--w-c:var(--c-store);--w-b:var(--c-store-t)}
.work__item:nth-child(3){--w-c:var(--c-demand);--w-b:var(--c-demand-t)}
.work__item:nth-child(4){--w-c:var(--c-content);--w-b:var(--c-content-t)}
.work__item:nth-child(5){--w-c:var(--lime);--w-b:var(--ink)}
.work__item:nth-child(6){--w-c:var(--ink);--w-b:var(--ink)}
.work__item:hover{transform:translateY(-6px);box-shadow:8px 8px 0 0 var(--w-c)}
.work__shot{position:relative;aspect-ratio:16/10;overflow:hidden;background:var(--haze-2);border-bottom:2px solid var(--ink)}
.work__shot img,.work__shot svg{width:100%;height:100%;object-fit:cover;display:block;transition:transform .9s var(--ease-out)}
.work__item:hover .work__shot img,.work__item:hover .work__shot svg{transform:scale(1.04)}
.work__body{padding:clamp(1.25rem,2vw,1.75rem);display:flex;flex-direction:column;gap:.65rem;flex:1}
.work__meta{display:flex;flex-wrap:wrap;gap:.4rem}
.work__meta span{
  font-family:var(--font-mono);font-size:.63rem;letter-spacing:.11em;text-transform:uppercase;
  font-weight:500;padding:.28rem .65rem;border-radius:var(--r-pill);
  background:var(--haze-2);color:var(--ink);
}
.work__meta span:first-child{background:var(--w-b);color:#fff}

.work__body h3{font-family:var(--font-display);font-size:1.35rem;font-weight:800;letter-spacing:-.035em;color:var(--ink)}
.work__body p{font-size:.93rem;color:var(--fg-muted);line-height:1.58}
.work__body .link-arrow{margin-top:auto;padding-top:.9rem;align-self:flex-start;border-bottom-color:var(--w-c)}

/* ---------- Stats ---------- */
.stats{display:grid;gap:clamp(.85rem,1.5vw,1.15rem);grid-template-columns:repeat(2,1fr)}
@media(min-width:900px){.stats{grid-template-columns:repeat(4,1fr)}}
.stat{
  border:2px solid var(--ink);border-radius:var(--r-lg);
  padding:clamp(1.3rem,2.2vw,1.9rem);
  transition:transform .4s var(--ease-out);
}
.stat:nth-child(1){background:var(--lime)}
.stat:nth-child(2){background:var(--c-market);color:var(--ink)}
.stat:nth-child(3){background:var(--c-demand);color:#fff}
.stat:nth-child(4){background:var(--c-content-t);color:#fff}
.stat:hover{transform:translateY(-5px)}
.stat__n{
  font-family:var(--font-display);font-size:clamp(2.6rem,5.2vw,3.9rem);
  font-weight:800;line-height:1;letter-spacing:-.05em;
  font-variant-numeric:tabular-nums;display:flex;align-items:baseline;gap:.04em;
}
.stat__l{font-family:var(--font-mono);font-size:.7rem;letter-spacing:.12em;text-transform:uppercase;margin-top:.7rem;display:block;font-weight:500}

/* ---------- Testimonials ---------- */
.quotes{display:grid;gap:clamp(1rem,1.8vw,1.35rem);grid-template-columns:1fr}
@media(min-width:900px){.quotes{grid-template-columns:repeat(3,1fr)}}
.quote{
  background:var(--paper);border:2px solid var(--ink);border-radius:var(--r-lg);
  padding:clamp(1.5rem,2.2vw,2rem);display:flex;flex-direction:column;gap:1.1rem;
  transition:transform .45s var(--ease-out),box-shadow .45s var(--ease-out);
}
.quote:nth-child(1){--q-c:var(--c-market)}
.quote:nth-child(2){--q-c:var(--lime)}
.quote:nth-child(3){--q-c:var(--c-store)}
.quote:hover{transform:translateY(-5px);box-shadow:7px 7px 0 0 var(--q-c)}
.quote__mark{
  font-family:var(--font-display);font-size:2.4rem;line-height:.9;font-weight:800;
  color:var(--ink);background:var(--q-c);width:2.8rem;height:2.8rem;
  display:grid;place-items:center;border-radius:50%;padding-top:.7rem;
}

.quote blockquote{font-size:1.02rem;line-height:1.6;letter-spacing:-.015em;flex:1;font-weight:450}
.quote figcaption{border-top:2px solid var(--line);padding-top:.9rem;font-size:.85rem;color:var(--fg-muted)}
.quote figcaption b{display:block;color:var(--ink);font-weight:700;margin-bottom:.1rem;font-family:var(--font-display);letter-spacing:-.02em}

/* ---------- FAQ ---------- */
.faq{display:grid;gap:.65rem;max-width:920px}
.faq__item{
  background:var(--paper);border:2px solid var(--ink);border-radius:var(--r-lg);
  padding-inline:clamp(1.1rem,2vw,1.6rem);
  transition:box-shadow .4s var(--ease-out);
}
.faq__item:has(.faq__q[aria-expanded="true"]){box-shadow:6px 6px 0 0 var(--lime)}
.faq__q{
  width:100%;display:flex;align-items:flex-start;justify-content:space-between;gap:1.25rem;
  background:none;border:0;cursor:pointer;text-align:left;
  padding-block:clamp(1.05rem,1.8vw,1.35rem);
  font-family:var(--font-display);font-size:clamp(1rem,1.5vw,1.15rem);
  font-weight:800;letter-spacing:-.03em;line-height:1.3;
}
.faq__icon{flex:none;width:26px;height:26px;position:relative;margin-top:.1rem;background:var(--lime);border-radius:50%}
.faq__icon::before,.faq__icon::after{content:"";position:absolute;background:var(--ink);border-radius:2px;left:50%;top:50%;transition:transform .4s var(--ease-out)}
.faq__icon::before{width:12px;height:2px;transform:translate(-50%,-50%)}
.faq__icon::after{width:2px;height:12px;transform:translate(-50%,-50%)}
.faq__q[aria-expanded="true"] .faq__icon::after{transform:translate(-50%,-50%) rotate(90deg) scaleX(0)}
.faq__a{display:grid;grid-template-rows:0fr;transition:grid-template-rows .45s var(--ease-out)}
.faq__q[aria-expanded="true"]+.faq__a{grid-template-rows:1fr}
.faq__a>div{overflow:hidden}
.faq__a p{padding-bottom:1.35rem;color:var(--fg-muted);max-width:70ch;font-size:.96rem}

/* ---------- Contact (dark) ---------- */
.contact__grid{display:grid;gap:clamp(2rem,4vw,4rem);grid-template-columns:1fr}
@media(min-width:1000px){.contact__grid{grid-template-columns:minmax(0,.92fr) minmax(0,1.08fr)}}
.form{display:grid;gap:1rem}
.field{display:grid;gap:.45rem}
.field label{font-family:var(--font-mono);font-size:.7rem;letter-spacing:.12em;text-transform:uppercase;color:rgba(245,247,242,.65);font-weight:500}
.field input,.field textarea{
  width:100%;padding:.9rem 1.05rem;background:var(--ink-2);
  border:2px solid rgba(245,247,242,.16);border-radius:var(--r-md);
  color:var(--haze);font-size:.98rem;
  transition:border-color .3s var(--ease),background-color .3s var(--ease);
}
.field input::placeholder,.field textarea::placeholder{color:rgba(245,247,242,.34)}
.field input:focus,.field textarea:focus{outline:none;border-color:var(--lime);background:var(--ink-3)}
.field textarea{resize:vertical;min-height:130px}
.field--row{display:grid;gap:1rem}
@media(min-width:640px){.field--row{grid-template-columns:repeat(2,1fr)}}
.checks{display:flex;flex-wrap:wrap;gap:.45rem}
.checks input{position:absolute;opacity:0;pointer-events:none}
.checks label{
  padding:.55rem 1rem;border-radius:var(--r-pill);
  border:2px solid rgba(245,247,242,.2);cursor:pointer;
  font-family:var(--font-mono);font-size:.68rem;letter-spacing:.09em;
  text-transform:uppercase;font-weight:500;color:rgba(245,247,242,.75);
  transition:background-color .25s var(--ease),color .25s var(--ease),border-color .25s var(--ease);
}
.checks label:hover{border-color:var(--haze);color:var(--haze)}
.checks input:checked+label{background:var(--lime);border-color:var(--lime);color:var(--ink)}
.checks input:focus-visible+label{outline:3px solid var(--lime);outline-offset:3px}
.form__note{font-size:.8rem;color:rgba(245,247,242,.5);line-height:1.5}
.form__status{font-family:var(--font-mono);font-size:.78rem;letter-spacing:.04em;padding:.8rem 1.05rem;border-radius:var(--r-md);display:none}
.form__status.is-ok{display:block;background:rgba(200,241,53,.14);border:2px solid var(--lime);color:var(--lime)}
.form__status.is-err{display:block;background:rgba(255,107,44,.14);border:2px solid var(--c-market);color:#FFB08A}
.hp{position:absolute;left:-9999px;width:1px;height:1px;opacity:0}

.contact-cards{display:grid;gap:.65rem;margin-top:1.75rem}
.contact-card{
  background:var(--ink-2);border:2px solid rgba(245,247,242,.14);border-radius:var(--r-md);
  padding:1.1rem 1.25rem;display:flex;align-items:center;gap:1rem;
  transition:background-color .3s var(--ease),border-color .3s var(--ease),transform .35s var(--ease-out);
}
.contact-card:hover{background:var(--ink-3);border-color:var(--lime);transform:translateX(4px)}
.contact-card svg{flex:none;color:var(--lime)}
.contact-card small{display:block;font-family:var(--font-mono);font-size:.65rem;letter-spacing:.12em;text-transform:uppercase;color:rgba(245,247,242,.5);margin-bottom:.1rem}
.contact-card span{font-size:1rem;color:var(--haze)}

/* ---------- Footer ---------- */
.footer{background:var(--ink);color:rgba(245,247,242,.7);padding-block:clamp(3rem,5vw,4.5rem) 2rem}
.footer__top{display:grid;gap:clamp(2rem,4vw,3.5rem);grid-template-columns:1fr;padding-bottom:clamp(2rem,4vw,3.5rem);border-bottom:2px solid rgba(245,247,242,.14)}
@media(min-width:900px){.footer__top{grid-template-columns:minmax(0,1.3fr) repeat(3,minmax(0,.9fr))}}
.footer__word{font-family:var(--font-display);font-size:clamp(2rem,4vw,2.9rem);font-weight:800;color:var(--haze);letter-spacing:-.045em;line-height:1;margin-bottom:1rem}
.footer__blurb{font-size:.93rem;max-width:38ch;line-height:1.6}
.footer .footer__h{font-family:var(--font-mono);font-size:.68rem;letter-spacing:.14em;text-transform:uppercase;color:var(--ink);background:var(--lime);display:inline-block;padding:.28rem .65rem;border-radius:var(--r-pill);font-weight:500;margin-bottom:1rem}
.footer li+li{margin-top:.55rem}
.footer a{font-size:.92rem;transition:color .3s var(--ease)}
.footer a:hover{color:var(--lime)}
.footer__bottom{display:flex;flex-wrap:wrap;gap:1rem;justify-content:space-between;align-items:center;padding-top:1.75rem;font-family:var(--font-mono);font-size:.68rem;letter-spacing:.08em;text-transform:uppercase;color:rgba(245,247,242,.45)}
.to-top{display:inline-flex;align-items:center;gap:.55rem;padding:.6rem 1.1rem;border:2px solid rgba(245,247,242,.2);border-radius:var(--r-pill);transition:background-color .3s var(--ease),color .3s var(--ease),border-color .3s var(--ease),transform .3s var(--ease-out)}
.to-top:hover{background:var(--lime);color:var(--ink);border-color:var(--lime);transform:translateY(-2px)}

/* ---------- Page Header (inner pages) ---------- */
.page-hero{
  position:relative;
  padding-top:calc(var(--header-h) + clamp(3.5rem,7vw,6rem));
  padding-bottom:clamp(3.5rem,7vw,6rem);
  background:var(--paper);color:var(--ink);overflow:hidden;isolation:isolate;
}
.page-hero .hero__bg{position:absolute;inset:0;z-index:-2;overflow:hidden}
.page-hero .hero__grid{
  position:absolute;inset:0;z-index:-1;pointer-events:none;
  background-image:
    linear-gradient(rgba(11,12,14,.05) 1px,transparent 1px),
    linear-gradient(90deg,rgba(11,12,14,.05) 1px,transparent 1px);
  background-size:clamp(64px,6vw,96px) clamp(64px,6vw,96px);
  mask-image:radial-gradient(ellipse 85% 70% at 50% 45%,#000 25%,transparent 100%);
  -webkit-mask-image:radial-gradient(ellipse 85% 70% at 50% 45%,#000 25%,transparent 100%);
}
.page-hero__inner{position:relative;z-index:2}
.page-hero h1{max-width:18ch;margin-bottom:clamp(1rem,2.5vw,1.75rem)}
.page-hero .lede{max-width:52ch}

/* ---------- CTA Strip ---------- */
.cta-strip{
  background:var(--ink);color:var(--haze);
  padding-block:clamp(3rem,6vw,5rem);position:relative;
  text-align:center;
}
.cta-strip .grain{position:absolute;inset:0;pointer-events:none;z-index:1;opacity:.035;
  background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='200' height='200'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.85' numOctaves='4' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E");
}
.cta-strip .wrap{position:relative;z-index:2}
.cta-strip h2{margin-bottom:clamp(1rem,2vw,1.5rem)}
.cta-strip .lede{margin-inline:auto;margin-bottom:clamp(1.5rem,3vw,2rem)}

/* ---------- Reveal ---------- */
[data-reveal]{opacity:0;transform:translateY(24px);transition:opacity .8s var(--ease-out),transform .9s var(--ease-out);transition-delay:calc(var(--d,0) * 70ms)}
[data-reveal].in{opacity:1;transform:none}

@media(prefers-reduced-motion:reduce){
  html:focus-within{scroll-behavior:auto}
  *,*::before,*::after{animation-duration:.001ms!important;animation-iteration-count:1!important;transition-duration:.001ms!important;scroll-behavior:auto!important}
  [data-reveal]{opacity:1;transform:none}
  .rail__spark path{stroke-dashoffset:0}
  .display em::before{transform:scaleX(1)}
  .marquee__track{animation:none}
}